Google has become the go-to search engine for 98% of people, with over 3.5 billion searches performed each day. As a business owner, ranking on Google’s first page has become increasingly important in today’s digital age. Here’s why:
The higher your website ranks on Google, the more visible it becomes to potential customers. Studies have shown that most people tend to click on one of the first few results on Google’s search engine results page (SERP). If your website appears on the first page, it’s more likely to attract visitors who are interested in your product or service.
Google has a reputation for being a reliable and trustworthy source of information. As a result, being on the first page of Google search results can increase your website’s credibility in the eyes of your potential customers. People tend to trust websites that appear at the top of Google’s SERP.
Ranking on Google’s first page can lead to an increase in traffic to your website. The higher your website ranks, the more clicks and visits it will receive. This can lead to increased sales, more leads, and higher revenue for your business.
If you’re in a highly competitive industry, ranking on Google can give you an edge over your competitors. By appearing at the top of Google’s results, you can outshine your competition and attract more customers to your website.
Unlike other forms of advertising, such as TV commercials or billboards, ranking on Google is a cost-effective way to promote your business. While it may take time and effort to achieve a high ranking, the results can be long-lasting and can provide a steady stream of traffic to your website.
Ranking on Google is essential for any business that wants to increase their online visibility, credibility, traffic and ultimately revenue. By optimising your website for search engines and providing valuable content, you can improve your chances of ranking on Google’s first page and reap the benefits of increased traffic and revenue.